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I. The
Language-Culture Link, continued
Shared
experiences & mental
maps
Throughout
a person’s lifetime, language “provides
the most complex system of the classification of experience,” and
is “the most flexible and most powerful tool developed by
humans” (Duranti, 1997). This system of classification
includes non-verbal ways of knowing and being that take particular
form
in specific settings and involve subtleties of meaning. This
is of particular importance in health and mental health care
experiences
that can be emotionally laden.
To communicate
most effectively with others, people need to understand how others
view and talk
about health, illness, physical and mental or emotional status.
This system of classification is a mental map that links words
to their context and meaning.
Similar points
of reference (or associations) can arise from common experiences.
Because of shared experiences, mental maps
can take
on similarities that allow shortcuts in how people speak. Frequent
contact may enable people to build on past conversations and
develop a shared vocabulary; through work or play, people communicate
with others with whom they have shared experiences. For example,
work environments often have a culture of their own. People become
accustomed to communicating as if word meanings, systems of classifying
experience, or mental maps are the same—so much so, that
when gaps occur in communication, they often go unnoticed.
Over time,
people living together in proximity, sharing a history, a common
worldview, and a common language, are said to form a
distinct identity or culture that distinguishes them from other
groups. Just as all English or Spanish speakers, for example,
do not speak their language in exactly the same way, all persons
within a cultural group do not live their lives in exactly
the same way. There are myriad differences in both language and
culture
(e.g., regional, occupational, and class—just to name
a few). Although people with common experiences are likely
to form
similar mental maps, none are identical. For example, there
may be variations in the meaning of 9/11 to people in New York
City
when compared with those in Chicago.
Diversity as
a product of sociocultural processes
In Speaking
of Health: Assessing Health Communication Strategies for Diverse
Populations (2002), an IOM subcommittee examined
how culture and ethnicity are defined and operationalized.
The report asserts that cultural processes and life experiences
are
durable influences in shaping both individuals and groups.
Moreover, the IOM views diversity as a product of sociocultural
processes.
Historically, in the United States, diversity has been
narrowly viewed as only race and ethnicity. Regrettably, in many
instances,
race and ethnicity continue to be the primary basis by
which groups of people are perceived, classified, and defined.
Contrary to
this view, there are numerous cultural factors that influence
diversity among individuals and groups. Such factors
include,
but are not limited to: geographic location; population
density;
population stability (e.g., rates of in-migration,
out-migration, interstate migration, and immigration), see Campbell
(1997); age distribution of the population; social history;
inter-group
relationships; and social, political, and economic
climates. Still other factors influence diversity among individuals
and groups, such as language, nationality, acculturation,
assimilation,
age, gender, sexual orientation/ identity, education,
literacy,
socioeconomic status, political affiliation, religious/spiritual
beliefs, and health and mental health beliefs and practices.
A thorough
understanding of these factors and their dynamics
is essential for effective communication among this
nation’s
diverse populations (Goode, 2001).
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