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Public Health in a Multicultural Environment Introduction and Rationale Key Content Areas Benefits and Values Scope and Elements Teaching Tools, Strategies, and Resources Suggested Strategies Key Success Factors Vignettes and Faculty Guidance Resources for the Module Series Resources for the Public Health Module Appendix A Appendix B References Acknowledgments About the NCCC Print Modules Home
Public Health in a Multicultural Environment

 

  • Socioeconomic Status (SES) and Health: One of the most powerful factors that influences health is socioeconomic status. “Disadvantaged socioeconomic status shapes experience of an exposure to virtually all known behavioral, environmental and psychosocial risk factors”.1

    Given that many racial and ethnic groups are disproportionately represented in disadvantaged SES populations, it is critical to understand and work to address the impact of SES. The combination and interaction of race and socioeconomic factors should be measured, studied, and made a focus for intervention and change.
  • Asset and Strengths-Based Assessment and Planning: Numerous models for engaging communities in developing priorities and plans for improving multicultural health take a strengths-based approach. For example, the National Association of City and County Health Officials, in collaboration with the CDC, has developed an exciting tool called Mobilizing for Action through Planning and Partnerships (MAPP, 2001). MAPP is a community-wide strategic planning tool for improving community health. Facilitated by public health leadership, this tool helps communities prioritize public health issues and identify resources for addressing them.

  • Empowering Education: Because of the nature of the social determinants of health and the role of potential risk and protective factors, development of education and interventions to improve multicultural health may benefit from using an adaptation of an empowerment education approach developed by Friere (1970). Delineated in this model, the purpose of education is human liberation; that is, learners can be subjects and actors in their own lives and society.

    Friere’s three-stage methodology includes listening to understand the felt issues or themes of the community; participatory dialogue about the investigated issues using a problem-posing methodology; and action on the positive changes that people envision during their dialogue. Many public health organizations and communities use these principles and approaches to engaging communities in addressing multicultural health issues. CBPR incorporates many of these principles.
  • Role of Information Technology and Informatics: Information technology and system advances will enable more effective capture of essential data to analyze, monitor, and evaluate health conditions and interventions. Electronic health records, telemedicine, monitoring devices, Internet tools, and information systems can make key cultural, linguistic, and medical information available at the point of decision or service; can increase access to cost-effective language and medical care; and can improve information dissemination.

    The IOM Report, Who will keep the public healthy? cites Yasnoff et al, 2000 in defining informatics as "the systematic application of information, computer science and technology to public health practice and learning” and lists informatics as one of the areas of critical importance for public health education in the 21st century.2
  • Change Management: Implementation of changes within organizations and communities will require more effective change management. Kotter (1995) proposes the following key ingredients to successful change and transformation: shared vision; tension for change; sense of urgency; powerful guiding coalition; quick wins; remove obstacles; empower recipients and champions; communication; and institutionalize the change. There are many other models of change management for organizations and communities.

    Managing Complex Change,
    developed by M.B. Lippitt (2002) is a useful framework that describes a set of elements necessary for successful change within organizations and/or systems. Public health leaders, professionals, and faculty will need to be able to apply these strategies to bring about effective change at the individual, group, system, and community levels to address the challenging issues that affect multicultural health. For a selected list of materials related to change management, see Transformative Leadership and Change Management and Resources to Inform Change Efforts in the Resources section.
  • Cultural Brokering: The concept of cultural brokering has evolved and permeated many aspects of U.S. society, including health care. A review of the literature reveals that during the 1960s researchers began to use the concept of cultural brokers within the context of health care delivery to diverse communities.

    Wenger (1995) defined cultural brokering as “a health care intervention through which the professional increasingly uses cultural and health science knowledge and skills to negotiate with the client and the health care system for an effective, beneficial health care plan.” Jezewski (1990) defined cultural brokering as the act of bridging, linking, or mediating between groups or persons of different cultural backgrounds for the purpose of reducing conflict or producing change.

    =The NCCC documents the uses of this model in effectively addressing the health and mental health needs of culturally and linguistically diverse populations. Bridging the Cultural Divide in Health Care Settings: The Essential Role of Cultural Broker Programs (2004):
    • Introduces the legitimacy of cultural brokering in health care delivery to underserved populations, who are culturally and linguistically diverse;
    • Promotes cultural brokering as an essential approach to increase access to care and to eliminate racial and ethnic health disparities;
    • Defines the values, characteristics, and areas of awareness, knowledge, and skills required of a cultural broker; and
    • Provides guidance on establishing and sustaining a cultural broker program for health care settings that is tailored to the needs and preferences of the communities served.

Emerging evidence suggests that cultural brokering holds great promise as a model for public health.


References
1 House and Williams, 2000.

2 IOM, 2003, p. 62.

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